Website Usability

The website usability services that we provide analyses current live websites and also website that are at any stage of their developement.

Website usability is often left as an after thought, once the site is nearly ready to go live and suddenly website usability gets confused with user testing. Analysing a website for usabilty at the design stage is essential, as it’s easier to build into the development the usability requirements. Once a site has been designed and ready to go live it much more difficult and expensive to make changes to your website.

Website usability is ensuring that your website is easy for them to use and find the information that they are looking for. When people visit websites, within seconds they make a conscious decision from the look of the site that they believe they will find the information that they are looking for. Can I search for information, are there clear links, is the layout easy to understand. Do I have confidence in the site that I’m looking at, that it will deliver the information that I’m looking for. If they are buying a product how easy and streamline is the checkout procedure.

There are many many things to look at when analysing a website. The aim is to provide all customers with a positive experience, that makes them want to return to your site again and again.

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